The Awareness Institute
| Fiscal year | Revenue | Expenses | Net | Reserve mo. | Staff % |
|---|---|---|---|---|---|
| 2011 | 107,521 | 84,980 | 22,541 | 11.8 | — |
| 2012 | 133,465 | 118,278 | 15,187 | 10.0 | — |
| 2013 | 147,936 | 86,742 | 61,194 | 19.7 | — |
| 2014 | 203,622 | 128,403 | 75,219 | 20.4 | 34% |
| 2015 | 187,381 | 153,067 | 34,314 | 19.8 | — |
| 2016 | 203,100 | 129,358 | 73,742 | 30.2 | 33% |
| 2017 | 145,372 | 123,006 | 22,366 | 34.0 | — |
| 2018 | 178,703 | 144,757 | 33,946 | 31.7 | — |
| 2019 | 170,552 | 133,132 | 37,420 | 37.8 | — |
| 2020 | 112,239 | 100,613 | 11,626 | 51.4 | — |
| 2021 | 142,959 | 75,520 | 67,439 | 79.2 | — |
| 2022 | 74,770 | 87,516 | −12,746 | 66.6 | — |
| 2023 | 57,669 | 88,313 | −30,644 | 61.9 | — |
In its most recent public year (2023), this organization spent $30,644 more than it brought in. Its reserves stood at about 61.9 months of spending, up from 11.8 in 2011.
Reserve months = net assets ÷ average monthly spending; net assets count everything the organization owns beyond its debts — buildings and donor-restricted funds included, not just cash. Staff pay = salaries, wages, and officer compensation; it excludes benefits and payroll taxes. The IRS releases this data years after the fact — this organization's newest public year is 2023. Years refer to the calendar year in which the organization's fiscal year ended. Short-form filers do not publicly report donor-restricted balances or staffing costs. Source filings
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