Digital Place-Based Advertising Association Inc
| Fiscal year | Revenue | Expenses | Net | Reserve mo. | Staff % |
|---|---|---|---|---|---|
| 2011 | 1,196,407 | 1,240,065 | −43,658 | 1.2 | 40% |
| 2012 | 1,164,701 | 1,278,319 | −113,618 | 0.3 | 47% |
| 2013 | 2,036,094 | 2,135,938 | −99,844 | -0.5 | 25% |
| 2014 | 1,352,175 | 1,375,860 | −23,685 | -0.9 | 46% |
| 2015 | 1,780,248 | 1,586,246 | 194,002 | 0.7 | 37% |
| 2016 | 2,142,396 | 1,881,102 | 261,294 | 2.2 | 39% |
| 2017 | 2,428,149 | 2,231,034 | 197,115 | 2.9 | 36% |
| 2018 | 3,504,620 | 2,526,023 | 978,597 | 7.3 | 44% |
| 2019 | 3,585,438 | 3,387,836 | 197,602 | 3.9 | 42% |
| 2020 | 3,059,563 | 2,616,196 | 443,367 | 7.1 | 58% |
| 2021 | 3,913,198 | 3,071,381 | 841,817 | 9.3 | 54% |
| 2022 | 3,976,831 | 4,038,095 | −61,264 | 6.9 | 45% |
| 2023 | 4,406,369 | 4,687,561 | −281,192 | 5.2 | 43% |
In its most recent public year (2023), this organization spent $281,192 more than it brought in. Its reserves stood at about 5.2 months of spending, up from 1.2 in 2011. Staff pay was 43% of spending.
Reserve months = net assets ÷ average monthly spending; net assets count everything the organization owns beyond its debts — buildings and donor-restricted funds included, not just cash. Staff pay = salaries, wages, and officer compensation; it excludes benefits and payroll taxes. The IRS releases this data years after the fact — this organization's newest public year is 2023. Years refer to the calendar year in which the organization's fiscal year ended. Short-form filers do not publicly report donor-restricted balances or staffing costs. Source filings
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